
About
Why we do what we do
Our goal is to provide anglers worldwide with the highest-quality fishing gear. For us, fishing is more than a hobby: it’s a way of life. We bring that overarching philosophy to our brand and to everything we do here at SMAK.
Our Mission
At SMAK, our mission is to fuel your passion for fishing across Australia by delivering top quality, innovative fishing lures and tackle built for local conditions.
We really do believe that fishing is more than a pass time, it's a way of life!
That's why we are committed to helping you enjoy the outdoors and create lasting memories of catching that fish of a lifetime on SMAK Lures!

PO Box 4576
Toowoomba East, QLD, 4350
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